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Research Center for Athletic and Sportswear Apparel

Download leading-edge product research and relevant business strategies, for free. Discover smart solutions from industry experts to accelerate your business.
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Strategies to Build Your List
A time-honored maxim in direct marketing suggests that 40 percent of success is determined by the quality of the list, another 40 percent by the offer, and just 20 percent by the creative and other fa
By: Delivra | Published Date: 2/23/2010
Engage the Right Audience
Twenty-five years ago, electronic mail was available to only a handful of people in what was often referred to as the data processing industry. Few of them probably had any idea of just how prevalent
By: Delivra | Published Date: 2/23/2010
Email Marketing Best Practices
Email and social media are not adversaries; they're complementary tools that can actually be used to enhance and support each other. By weaving email marketing and social media together as part of you
By: Delivra | Published Date: 2/23/2010
Make Your Marketing More Social
Email and social media are not adversaries; they're complementary tools that can actually be used to enhance and support each other. By weaving email marketing and social media together as part of you
By: Delivra | Published Date: 2/23/2010
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